Brian Rieger wrote this on LinkedIn today.

“Whoa! The social media platform most social media “gurus” called dead in 2017…and 2016…and 2012…is suddenly catching fire for the mortgage industry! Guess we’ll have to hold off on that mass exodus to Google Plus or Snapchat for our social media business needs. Besides, do we really want to force our kids and grandkids to move again, anyway?”

He went on to say:

If you’re ramping up your LinkedIn strategy to improve sales, just having everyone in the firm post something twice a day is a great way to confuse people.

Read the entire post in Brian’s Linkedin article section.